CAMP BOW WOW

This campaign contains a print ad, Facebook post, and an ambient ad targeted toward 70-85 year olds. The images show caring senior citizens with their dogs and the dog walking service that CAMP BOW WOW employees provide.

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This ambient ad would be placed in local parks with a sign that reads, “Have you ever wondered what a dog sees while going on a walk in the park?” There would be a binocular viewfinder where senior citizens would be able to experience the park “through their dog’s eyes.” This would be an engaging and interactive activity that this target audience would love.

This ambient ad would be placed in local parks with a sign that reads, “Have you ever wondered what a dog sees while going on a walk in the park?” There would be a binocular viewfinder where senior citizens would be able to experience the park “through their dog’s eyes.” This would be an engaging and interactive activity that this target audience would love.

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